Dr SUJIT K S
MA,MPhil, PhD
PROFESSOR
Articles in Journals
Sl.No. Title Name of Journal / Vol. No. / Issue No. / Page Nos ISSN No. Date Published
1 Linkage Between Brand Value and Firm Performance: An Empirical Examination Using Fuzzy Set Qualitative Comparative Analysis Sage Open / 13 / 3 / - 2158-2440 24-Aug-2023
2 Linear and Nonlinear Asymmetric Relationship in Crude Oil, Gold, Stock Market and Exchange Rates: An evidence from the UAE Resources Policy / 83 / / - 0301-4207 01-Sep-2023
3 Linkage between performance and sustainability initiatives in banking sector?An empirical examination International Journal of Productivity and Performance Management / 72 / 1 / 200 - 225 1741-0401 02-Jan-2023
4 Environmental Initiatives: Impact on Firm Wealth Creation International Journal of Green Economics / 16 / 2 / - 17449936 19-Jan-2022
5 Are Brand Value and Firm Value Related? An Empirical Examination Global Business Review / / / - 0972-1509 21-Mar-2023
6 Impact of sentimental factors on stock portfolio returns ?an empirical analysis Heliyon / 10 / 9 / - 2405-8440 01-May-2024
7 Corporate social initiatives and wealth creation for firms-an empirical examination Journal of Global Responsibility / / / - 2041-2568 30-Aug-2024
8 Going beyond tomato a fruit or vegetable debate: economic and policy challenges in tomato farming in India Emerald Emerging Markets Case Studies / 15 / 1 / 1 - 28 2045-0621 07-Feb-2025
9 Impact of Macroeconomic, Governance and Risk Factors on FDI Intensity?An Empirical Analysis Journal of Risk and Financial Management / 13 / 12 / - 1911-8074 12-Feb-2020
10 Environmental, social and governance initiatives and wealth creation for firms: An empirical examination Managerial and Decision Economics / 41 / 5 / 710 - 729 0143-6570 26-Feb-2020
11 Corporate Social Performance and Firm Performance: Comparative Study among Developed and Emerging Market Firms Sustainability / 26 / 12 / - 20711050 18-Dec-2019
12 Constructing an aggregate financial cycle for India: an analysis of key financial indicators Journal of Financial Economic Policy / NA / / 1 - 14 1757-6393 22-Sep-2025
13 Constructing an aggregate financial cycle for India: an analysis of key financial indicators1 Journal of Financial Economic Policy / / / - 1757-6385 12-Aug-2025
14 Entrepreneurial journey of Rajat: from coffee to confidence Emerald Emerging Markets Case Studies / / / 1 - 11 2045-0621 18-Nov-2025
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 Strategic Planning Seminar SEMINARS PARTICIPANT) SP Jain Institute of Management ResearchSPJIMR Mumbai 11/10/2023
2 COGNOSCO 12th Annual Conference on case studies CONFERENCES Tomato?s Market in India: Farmer?s Dilemma and Policy Constraints PRESENTER) Christ University Kengiri Campus 04/01/2024
3 Revisiting the Issues in the Indian Unorganised Manufacturing Sector CONFERENCES Entrepreneurship Challenges in the Informal Sectors of Karnataka PRESENTER) Institute of Development Studies, JaipurJaipur 21/03/2024
4 Exploring The Future of Work: Adapting To Technological, Social, And Economic Transformation (EFWATSET) CONFERENCES Developing a Comprehensive Financial Cycle Index For India: An Analysis of Key Financial Indicators. PRESENTER) Department Of Commerce, Kristu Jayanti CollegeKristu Jayanti College, 26/09/2024
5 International Conference on Financial Access and Transformation CONFERENCES The Impact of EMI Financing on Luxury Purchase Intention Among Urban Middle-Class Consumers in Bengaluru, India PRESENTER) Christ University 23/01/2025
6 International conference of Financial Access and Transformation (ICFAT 2025) CONFERENCES ) Christ University 23/01/2025
7 37th Annual Conference of Indian Econometrics Society CONFERENCES Causality of Structure, Conduct and Performance of Indian Automobile Industry PRESENTER) Department of Economics, South Gujrat UniversitySouth Gujrat University 13/04/2001
8 3rd International Conference SEEDS 2025 CONFERENCES EUCALYPTUS TO ROSES: AN AGRIPRENEUR’S PURSUIT OF SUSTAINABLE FARMING PRESENTER) CHRIST (Deemed to be University)Thailand 02/12/2025
Invited Talks
Sl.No. Titel of the Program Name of the Program Date Name of the Institution
1 India?s Indirect Tax Transformation: Charting the Path from VAT to GST 2.0 12/12/2025 COUNCIL FOR SOCIAL DEVELOPMENT
2 GST Reforms and Consumption-Led Growth: Strengthening India’s Fiscal Foundations GST 2.0 Reforms in India: Relief, Simplification and Growth for Consumers 26/02/2026 Madhya Pradesh Institute of Social Science Research (An ICSSR Institute)
MPhil/PhD Guided/Adjudicated
Sl.No. Title Name of Student Institution Role Status Month Year
1 Effect of perceived learning environment on ?academic? motivation and class engagement: An empirical Investigation in Higher Education BHUWANDEEP EXAMINER
2 ?__Investment Styles And Performance Of Mutual Funds In India? Mr. Nooney Lenin Kumar EXAMINER
3 A Study On Consumer Satisfaction In Fair Price Shops At Tiruchirappalli District R. VELU EXAMINER
4 A Study On consumer shopping behaviour towards retail stores in Chennai Mahesh D EXAMINER
5 . DELNA SUNNY Christ University SUPERVISOR Ongoing July 2025
6 . MAJO JOHNY Christ University SUPERVISOR Ongoing July 2025
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 Nurturing Future Leadership Malaviya Mission Teacher Training Programme (MMTTP), IIM, Kozhikode National Participant 27/10/2025
2 "Global Accreditation Frameworks - AACSB, AMBA and Other Standards International School of Management Excellence (ISME), ISME, Bengaluru National Invited Resource Person/Trainer 19/07/2025
3 Operation Launchpad Vama, Academy for exp learning and Christ Univ,  National Participant 23/06/2025
4 Case Teaching and Simulation Andragogy SBM and CCRD,  Institutional Invited Resource Person/Trainer 26/05/2025
5 Teaching and Research for Tomorrow School of Business and management,  Institutional Participant 13/05/2025
6 Demystifying AI and Case Study writing for Business Educators SBM Christ University,  National Participant 01/06/2024
7 Orientation Program Staff Development College, Christ University ,  Institutional Participant 19/09/2023
8 Induction Program Staff Development College,  Institutional Participant 18/08/2023
9 Dealing with People of Determination BACT Education, Institute of Management Technology Dubai National Participant 03/01/2022
10 TEACHING IN ONLINE AND HYBRID CLASSES: KEY ELEMENTS FOR SUCCESS Harvard Business Publishing Education, Institute of Management Technology Dubai International Participant 10/12/2020
11 Case Writing Workshop Harvard Business School, Institute of Management Technology International Participant 17/02/2020
12 Global Colloquium on Participant-Centered Learning Harvard Business School, USA, Harvard Business School International Participant 21/07/2019
13 AACSB Accreditation Standards United Arab Emirates Ministry of Education, Commission for Academic Accreditation International Participant 04/10/2018
14 Quality Enhancement: A Creative Approach for a Diverse Sector Ministry of Higher Education & Scientific Research, Institute of Management Technology Dubai International Participant 11/02/2013
Awards/Achievements/Others
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Best Paper Award Presented a paper DETERMINANTS OF FINANCIAL MANAGEMENT BEHAVIOUR OF WORKING WOMEN: CASE STUDY OF BENGALURU, INDIA, presented in 2nd International conference on Sustainability, Entrepreneurship, Equity, & Digital strategies SEEDS 2024 conference. Middlesex University, Dubai 18 December 2024
2 Best Paper Award For Track 8 Finance Our paper titled DETERMINANTS OF FINANCIAL MANAGEMENT BEHAVIOUR OF WORKING WOMEN: CASE STUDY OF BENGALURU, INDIA Won the best paper in the finance track. Middlesex University, Dubai 18 December 2024
3 Certificate of Appriciation 2nd National Level Student Research Conference Dayanand Sagar College of Arts, Science And Commerce 14 March 2025
4 Certificate Of Appriciation Dayananda Sagar College of Arts, Science and Commerce 14 March 2025
5 Appreciation letter for a Project I helped in a project titled Study Of The Women?s Safety Accelerator Fund (Wsaf) ? Towards Establishing Return On Investment In The Tea Sector Of Assam. This project addressed a highly sensitive issue, and modeling gender-based violence and its impact on productivity presented significant challenges. I helped in conceptualizing and developing necessary model framework. Council for Social Development, Hyderabad 21 March 2025
6 Appreciation letter for a project For contributing in the project titled "Willingness to Pay for GI Tagged Products in India: The Case of Select Products from South India."This study has provided critical insights into the significance of Geographical Indication (GI) tags and consumer behaviour regarding their willingness to pay. Council for Social Development, Hyderabad 21 March 2025
Consultancy
Sl.No. Faculties Theme of Consultancy Type
1 SUJIT K S ,,AJITABH AMBASTHA Strategic Benchmarking for Ujjivan Small Finance Bank Ltd. RESEARCH_CONSULTANCY